Thursday, May 1, 2014

Criteo releases full personalized mobile advertising solution

We made public yesterday the general release of our full personalized mobile advertising solution.

This is the result of a lot of work by the product and R&D team over the last year, and it's amazing to see the difference from 12 months ago, when much of this was powerpoint!
Since we are all about results, I was particularly pleased that we could announce that Criteo is now generating over $1 billion in post-click mobile sales for its customers on an annual run-rate.
We got some nice coverage, including this in-depth piece from James Robinson at Pando